Are you working in a one-person development department? Do you need a solid fundraising plan? This was written just for you.
You’re the (as one of my subscribers wrote): “ED, Major Gift Officer, Grant Writer, Patient Relations Representative, Prospect Researcher and Chief Cook and Bottle Washer
… not to mention PR and marketing director, event planner, individual giving manager, director of stewardship and, yes, even graphic designer!
It’s been a very eye-opening experience to realize that being a good “business woman” is far removed from being a good “fundraiser” or Development Director. You make the steps that need to be taken seem so simple; by emphasizing the importance of our regular (12 times a year!) communications with our donors, and holding those connections precious above all else, and by daring to pursue relationships more often and more openly, we are seeing lovely results. We find that our donors do indeed want to hear from us more often, even if it is only to say ” We appreciate you and here’s what we’ve been accomplishing with your help!”
In other words, you gave me a beautiful gift, and thank you. Know that all I’ve learned from you has made us a better, more “donor centered” organization, and me, a better “friend and communicator” to our valued supporters.
“I am just finishing the first year with my organization as the new Executive Director. I had no idea that during the year my role would soon expand to include donor developer, record keeper, fundraiser, webmaster, social media monitor, planned giving coordinator, event planner, etc.. pretty much the description of a one-person shop! I was intrigued with the title of Pam’s new book on Simple Development Systems, Successful Fundraising for the One-Person Shop. I knew she…